Video is here to stay
You know video is great for selling, but you don’t want some big production. You just need effective storytelling that will strike a chord with your audience.
Here's What I Do:
Get to know your business
Learn about what you want to promote and who your target audience is.
Messaging
Help you figure out the kind of messaging you need and how to communicate it through video.
Start recording!
Record your interview online or in-person depending upon your location.
Finishing touches
Choose the best soundbites, edit with some visuals, graphics, music and boom, you have a short, but mighty video.
"Susan helped me by creating two videos to share my journey, the why behind my project and the solution. The incredible value she brings is her communication background and ability to interview people while fostering trust. It's not only about her technical skills to make and edit a video, but also her ability to craft a great script and help the interviewee perform at his or her best in this stressful situation! And for these reasons, Susan is very talented."
"Susan has produced high-quality videos from interviews conducted remotely for us that help make complex science strategies easier to understand.
Given that our work is in the cancer early detection arena, this is imperative in order to keep our supporters and constituents informed."
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